Why We Believe In Branding
...and how Premium Brand Concepts make all the difference for your business.
10 years ago we didn't have the tech yet to create visually well designed websites that fully support our natural judgement & buying behavior.
But times have changed. Still...
We process visual information 60,000x faster than text.
90% of all information coming to our brain is visual.
93% of communication is nonverbal. (Even online.)
80% of people remember what they see,...
Only 20% of what they read.
Huge corporations are using this to say more - in less time.
Get people to go into buying frenzies with websites that have barely any text.
But nobody really shares how to do this with us small business owners.
With the the people that are offering services that matter.
The big secret is...
Like the fact that oil companies popularized the term "carbon footprint". (BP, in 2004.)
The concept that everyone should look after theirs,...
...creating self-conscious consumers world wide looking at their own doorstep,...
...while it is the oil company themselves, that are hurting that "carbon footprint" the most.
The thing they actually wanted to "offset"?
The fact that they were responsible for the 2nd largest oil spill in human history.
There is no such thing as a carbon footprint.
It's a made up thing they have created to control the narrative,
their own image in comparison to other oil companies and with that,
their consumers' buying behavior.
Not just how we buy oil and gas... how we buy - period.
Your carbon footprint does not matter. It's bullshit.
When you are buying a mango that has been flown in from another country - that is not even a drop in the ocean in comparison to what these conglomerates are doing.
Concepts are powerful.
They circumvent reasoning.
They circumvent facts.
They circumvent conflicting information.
They make us understand.
They make us trust.
They make us believe.
They make us remember.
While we can't keep these huge conglomerates from using them...
We can show the people with good intentions,...
...the people with excellent services,
... the people who put their whole heart into helping people -
We can show them how to...
Make. An. Impact.
Make. An. Impact.
Ways to Work With Us:
If that is not your financial range yet: We show you how to do it yourself in our virtual weekend brand retreats.
Branding is NOT about...
...rolling something low quality in glitter.
It's about giving life-changing work a just package and presentation.
... it's not just about making things look pretty.
Its about helping people present themselves truly authentic and translating that onto the screen.
It's about letting their inner light shine - because there is nothing more magnetic than that.
Often people think "It's just colors, logos, and fonts".
Usually, they have never felt the effect of an 'Alive Brand' blowing wind in their sails.
Most people haven't...
And that's what we are excited to change!
Branding is not for people who just want to "make some money with something quick + cheerful".
The people who have created their life's best work,...
Who put their whole heart into it - making sure it does not get drowned out and fade away.
Branding is here for...
The people who have created their life's best work,...
Who put their whole heart into it - making sure it does not get drowned out and fade away.
Making sure it gets the recognition and traction it deserves.
Making sure it gets to impact as many lives as possible.
Making sure it lives on.
